dockrocker

Putting up hugely inflated prices on the website seems to me to be somewhat counterproductive. Let's say I'm a potential new boater, or new to the performance market. I hear good things about Formula, so I check out their website - if I price a boat and it specs so high ($200K!), I might just forget about it altogether and never find out that the "real" price is almost half what the website shows. Instant lost sale.

Hydrocruiser

I agree...but then you look at the anual report of a company like Fountain and some years their profit margin is only fair to decent for all the hard work.

I think the money is in equiptment used to build the boat and good old Union Labor Wages and benefits......solution...build 'em in Taiwan...for probably 1/3 the cost...or better yet China!

t500hps

Fountain employees are Unionized? They probably figured a "union" was what it was called when you married your sister.

berns29scarab

look at Sea Ray...legit sell prices are 40% off printed MSRP

berns29scarab

most of your production boats are inline with similar markup to SeaRay...go take that printed up MSRP to a Formula dealer and i'll bet if you have an aggressive dealer you can get real close to the $125,000 mark

BY U BOY

I Priced A 271 The Other Day With A 525 With Trailer 143k Out The Door. The 292 Was 3k Cheaper. Kinda Blew Me Away.

onthefly

Who is the new Cig dealer in Sacramento?? Do they have anything on the showroom floor?

Thanks

Jassman

I had an opportunity to purchase a few good molds and start a business in the manufacturing boat business with an experienced partner, who had building boats for years and had a good following as well as a good product. The objective was to try and get this boat co. to the level of units sold as well as quality of a Nortech, OL, and Cig, or just somewhere close over time. After I looked at all the numbers, and what he paid his employee's, mortg. pmt and so on, there wasnt that much left over. I also used the fair price method like Nortech does not the pricing of OL or Cig. does when selling these boats. I was being realistic and not figuring I was going to get 750K plus for a 1075 motor on a 41-43' boat but somewhere in the low-high 4's. Tough business to be in. Resin prices are out of control, and TS summed it up the best.

I also own a cultured Marble shop, again resin prices are almost 800. per barrel. Im in the most captive market you could be in, KATRINA USA and still find it hard to make a profit and be competive. These oil prices need to come down.

BTW Terry is my boat done yet Jeff

THEJOKER

Call Magicfloat on Formula pricing. He can get a "real" price on Formulas. He has low overhead and knows the product well.

tblrklakemo

I called on that skater durring the beginning of summer to see if it was a typo....said "no, its a custom 28 cut down."