Miss GEICO is proud to announce its newest major sponsor Zrii. Zrii is a nutritional supplement drink company started by iconic businessman Bill Farley.

Bill Farley is a business icon who has won the Horatio Alger Award for entrepreneurial excellence. He has helped create many significant brands, including BVD, Lucchese, Gitano and the mega-billion dollar brand, Fruit of the Loom.

Bill is a trusted friend and advisor to CEOs, celebrities, athletes, politicians, and leaders around the world. He is a master of prosperity. And Bill is often found mentoring people from all walks of life, showing them how working hard and seizing opportunities are the keys to making positive things happen. Bill will tell you that the key to his success is being able to envision special opportunities and then taking action. It is this type of thinking that has lead Zrii into its partnership with the Miss GEICO Racing team.

“We have put forth a significant investment with the Miss GEICO racing team and are excited about the unique marketing opportunity they will provide our company”, said Scott Florence VP of Sales for Zrii.

Visit www.zrii.com for more information and look for them in the Miss GEICO compound at all upcoming events