It all comes down to value for the money. For $25 you received your moneys worth with the pegged video - entertaining, but jumpoed around to much. Now for $85 to $100 - No way.
This still applies to the other videos as well ($85 -$100), specifically the Big Seas Appache and the Freeze Frame Legends of Apache were out of line. I probably got caught up in the Apache hype, but I thought the footage was so-so. Big Seas has since corrected their entry price and off-set the cost to the intial buyers by providing a second video for those who bought at the first (have not received yet - but I am sure they our good for it - although they should send out the Skater History DVD).
The bottom line is that for the videos that I have purchased in the past (Poker Runs America, Big Seas, and Freeze Frame) the value has not been there, they should all consider re-evaluating the price, or I am sure I and others are unlikely to purhcase any in the future.
There should be an OSO rental program, because the videos are good to watch once, but typically not worth watching over and over. However, that would never work due to the sponsorship issue.