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02-05-2008, 01:11 PM
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#1
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Registered
Join Date: Sep 2004
Location: GLOC
Posts: 7,074
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St Louis / Kansas City / Wichita
Doing some marketing to these areas and was wondering what are the upscale areas of each city or suburbs or the areas (north/south etc) to stay away from. I will be marketing a higher end product with these demos.
45 to 60 age
150K+ household income
home value of 200K+
Thanks!
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02-05-2008, 01:30 PM
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#2
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Gold Member
 Gold Member
Join Date: Apr 2006
Location: LOTO
Posts: 2,632
2004 Lip-Ship Gladiator; 1995 Cig 20
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In St. Louis the higher demographic areas border Hwy 40/I-64 from Chesterfield to Clayton, and include Clayton, Ladue, Brentwood, Frontenac, Town and Country, Des Peres, Creve Coeur, Chesterfield, and extending south a bit to Wildwood, Ellisville, Ballwin and Manchester.
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Tommy Gun
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02-05-2008, 01:34 PM
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#3
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Platinum Member
 Platinum Member
Join Date: Dec 2007
Location: Fairway, Kansas
Posts: 149
89 Fountain Lightning / Rubber Ducky
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in KC you will prolly want to stay to the South, Overland park, Shawnee Mission, Olathe, Fairway staying away from the Eastern part of KC would be best.
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02-05-2008, 01:43 PM
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#4
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Registered
Gold Member
Join Date: Jun 2004
Location: Wichita, KS
Posts: 269
95 Baja 38 Special
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In Wichita it is way east and way west parts of town
this is older data (2000 I believe), but the zips are still the same, median HH income the year prior 1999
1. 67230 $93,593
2. 67235 $80,472
3. 67205 $75,070
4. 67226 $67,276
5. 67206 $64,258
Let me know if you need more info
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02-05-2008, 01:52 PM
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#5
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Registered
Join Date: Apr 2005
Location: San Diego, Ca
Posts: 940
1980 scarab S-type
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I would include Lake st. Louis and parts of st charles for the stl area
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02-05-2008, 02:05 PM
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#6
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Registered
Join Date: Sep 2004
Location: GLOC
Posts: 7,074
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Wow thanks for the quick responses !!! I will be doing a direct mail piece so info is much appreciated !!!
I figure to hit the LOTO area as well.... cant hurt. I have Osage Beach and Lake Ozark... does that cover it?
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02-05-2008, 02:21 PM
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#7
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Registered
Join Date: Feb 2005
Location: Blue Springs MO/ LOTO
Posts: 27
2003 Baja 33 Outlaw
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You should check Lee's Summit MO., it's east of KC and
@2 hours from LOTO
I don't think 200K will get you much on the KS side.
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02-06-2008, 08:51 PM
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#8
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Registered
Join Date: Sep 2001
Location: Austin / LOTO
Posts: 533
2002, Nordic, 28 Heat
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may want to include Leawood and Stanley in your "KC" Roster.
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02-07-2008, 12:18 PM
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#9
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Platinum Member
Platinum Member
Join Date: Aug 2004
Location: St. Louis, MO/LOTO
Posts: 142
2002 38' Powerquest
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Quote:
Originally Posted by omerta one
In St. Louis the higher demographic areas border Hwy 40/I-64 from Chesterfield to Clayton, and include Clayton, Ladue, Brentwood, Frontenac, Town and Country, Des Peres, Creve Coeur, Chesterfield, and extending south a bit to Wildwood, Ellisville, Ballwin and Manchester.
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These are the areas you want to hit. Not sure adding St. Charles would be effective, few and far between there...
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02-07-2008, 12:39 PM
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#10
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Gold Member
Gold Member
Join Date: Apr 2006
Location: LOTO
Posts: 2,632
2004 Lip-Ship Gladiator; 1995 Cig 20
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Quote:
Originally Posted by masher44
Wow thanks for the quick responses !!! I will be doing a direct mail piece so info is much appreciated !!!
I figure to hit the LOTO area as well.... cant hurt. I have Osage Beach and Lake Ozark... does that cover it?
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If you want to include the Villages and Porto Cima you'll need to add Sunrise Beach.
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Tommy Gun
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