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social media strategies
Whats really sad here is that Offshoreonly should be KILLING it on social medias. Pages and Groups like Passion for Powerboats, that could have easily been Offshoreonly on Facebook. They have (had?) the online user base, the brand equity, access to gazillions of content assets (eg photos), credibility in the offshore world with counterparties who have assets to leverage. All it would have taken is a coherent strategy and a modest budget for some social media managers to execute the strategy. Those profiles could then be leveraged to continue driving engagement here online, and develop other commercial opportunities (like advertising through those social media accounts).
In 2 years we grew our Facebook followers from 270k to 3.5 million through totally organic means (using content, not paying for likes and followers). The change in strategy revitalized our business. Anybody know someone in OSO management? They need to bring their strategy into the 21st century or else the brand will continue languishing. |
If I had to join FakeBook to get offshore content I'd take up sailing.
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Originally Posted by Indy
(Post 4722600)
If I had to join FakeBook to get offshore content I'd take up sailing.
Personally I think there's still a huge value in mediums like this (forum) which socials cant address. A strategy incorporating modern social media would help OSO to retain a strong user base and broaden monetization opportunities. Hey but thats just my stupid opinion lol |
That was the funniest thing I've read or heard in a long time. LOL!!!
Originally Posted by phragle
(Post 4722559)
Citrimag...... look no further, it WILL work...
What happens when you drink 10 oz of Magnesium Citrate? I'm glad you asked... 12:05 pm: It's time. You shotgun a 10 oz bottle like it's a lukewarm PBR and you don't want to be a pansy in front of your older brother's friends. It's suppose to be grape flavored but it's becoming quite clear that whoever led the R&D team that day has never actually tasted anything grape in their life. You are already regretting this decision. 12:06 pm: You deep throat a cupcake like you've been saving it for the apocalypse because let's face it...that time is here. It's going to turn to liquid form before it even clears your throat but you don't care. All is right in the world at this moment. Hold on to that. You're about to enter a very dark period in your life. 12:37 pm: First sign of life. The pressure is growing. You already have 5 lbs of impacted **** in your colon and you basically just drank the "safe for humans" version of Drano. You feel a poop coming on finally. You think it's time. You're wrong. You get a little snake turd as a teaser. Take note...this is the last semi-solid thing you will see leaving your body for the next 24 hours. 12:57 pm: That little science experiment you got cooking is about to reach it's boiling point. Your stomach is angry now. It hates you...you can feel it. You have exactly .3 seconds to make it to the nearest toilet but you can't run... NEVER run! You pray to god there is enough elasticity in your butthole to keep the gates closed 5 more steps as you start to preemptively undo your pants to save valuable time. Almost there. 3...2...1... 12:58 pm: Sweet Mary, mother of God...is this real life? Your cheeks barely hit the seat and all hell breaks loose. The ****/ water mixture you've just created comes out with such force that it actually sprays the back of the toilet bowl at a 45 degree angle thus deflecting it in every direction but down. Is that blood? False alarm. That's just the remnants of a cherry pie you ate at Thanksgiving...when you were 5. The smell is horrid...the sound is frightening. You try to clench whats left of your ******* to soften the blow but it's not working. The whole house just heard your liquid **** fart as it gurgled out of your ass. 1:06 pm- 8:30 pm: Everything's a blur. You have **** out everything you have ever eaten since the day you were born, everything your ancestors have ever eaten since the early 1800's, and your ******* now feels like you have a flaming hot Cheeto and the tears of a thousand Jalapeno seeds stuck in it. You're now curled up in the bathtub ugly crying because you have to remain within arm's reach of the toilet at all times. You have the poop sweats. You meet Jesus. 8:37 pm: Your family will never be able to unsee the things they've seen in the last 8 hours. You're broken. Your *******'s broken. Your spirit's broken. Life as you know it will never be the same. But...tomorrow's a new day. You're going to wake up, throw on the only remaining pair of underwear you have that doesn't have a **** stain on it, and you're going to run up to Target with the last shred of dignity you have left...and buy yourself a new toilet brush. You've earned it. |
Originally Posted by phragle
(Post 4722559)
Citrimag...... look no further, it WILL work...
What happens when you drink 10 oz of Magnesium Citrate? I'm glad you asked... 12:05 pm: It's time. You shotgun a 10 oz bottle like it's a lukewarm PBR and you don't want to be a pansy in front of your older brother's friends. It's suppose to be grape flavored but it's becoming quite clear that whoever led the R&D team that day has never actually tasted anything grape in their life. You are already regretting this decision. 12:06 pm: You deep throat a cupcake like you've been saving it for the apocalypse because let's face it...that time is here. It's going to turn to liquid form before it even clears your throat but you don't care. All is right in the world at this moment. Hold on to that. You're about to enter a very dark period in your life. 12:37 pm: First sign of life. The pressure is growing. You already have 5 lbs of impacted **** in your colon and you basically just drank the "safe for humans" version of Drano. You feel a poop coming on finally. You think it's time. You're wrong. You get a little snake turd as a teaser. Take note...this is the last semi-solid thing you will see leaving your body for the next 24 hours. 12:57 pm: That little science experiment you got cooking is about to reach it's boiling point. Your stomach is angry now. It hates you...you can feel it. You have exactly .3 seconds to make it to the nearest toilet but you can't run... NEVER run! You pray to god there is enough elasticity in your butthole to keep the gates closed 5 more steps as you start to preemptively undo your pants to save valuable time. Almost there. 3...2...1... 12:58 pm: Sweet Mary, mother of God...is this real life? Your cheeks barely hit the seat and all hell breaks loose. The ****/ water mixture you've just created comes out with such force that it actually sprays the back of the toilet bowl at a 45 degree angle thus deflecting it in every direction but down. Is that blood? False alarm. That's just the remnants of a cherry pie you ate at Thanksgiving...when you were 5. The smell is horrid...the sound is frightening. You try to clench whats left of your ******* to soften the blow but it's not working. The whole house just heard your liquid **** fart as it gurgled out of your ass. 1:06 pm- 8:30 pm: Everything's a blur. You have **** out everything you have ever eaten since the day you were born, everything your ancestors have ever eaten since the early 1800's, and your ******* now feels like you have a flaming hot Cheeto and the tears of a thousand Jalapeno seeds stuck in it. You're now curled up in the bathtub ugly crying because you have to remain within arm's reach of the toilet at all times. You have the poop sweats. You meet Jesus. 8:37 pm: Your family will never be able to unsee the things they've seen in the last 8 hours. You're broken. Your *******'s broken. Your spirit's broken. Life as you know it will never be the same. But...tomorrow's a new day. You're going to wake up, throw on the only remaining pair of underwear you have that doesn't have a **** stain on it, and you're going to run up to Target with the last shred of dignity you have left...and buy yourself a new toilet brush. You've earned it. |
Originally Posted by blown
(Post 4722612)
Sure, modern social media isnt for everyone, but you're more and more in the minority as time goes by. OSO is hemorrhaging active users, have you really not noticed the huge decline in regular posts on these pages in the last couple years alone? At the end of the day, media businesses which dont adapt to the reality of the new media landscape will go extinct.
Personally I think there's still a huge value in mediums like this (forum) which socials cant address. A strategy incorporating modern social media would help OSO to retain a strong user base and broaden monetization opportunities. Hey but thats just my stupid opinion lol I don't like to poo poo (no pun intended) OSO but it's obvious ever since Steve sold it, it has been in decline. These forums are like any business. It takes the vision and passion and drive of a vested owner to push the product and keep it alive. You lose that leader, the product goes into decline. For example, take RDP - Even with all other social media platforms, Dave has had HUGE success with his boating forum and branding as it grows and grows and grows every year. And then you have the huge success of Speed On The Water. When print magazines were going down the toilet all you read was comments about how all forms of magazines will be dead because of social media bringing you instant information. But here you have it, Matt and Jason pushing the product, keeping it alive and fresh and ACTIVE. Growing the product even with social media competition and cheaper ad rates and the loss of print. In as short as 10 years, they've grown SOTW into the #1 media outlet for performance boat content. And you know why these two forms of media are doing so well even against FB and Twitter and other forms of social media? Because you have individuals holding the rings that have a vested interest and most importantly play all aspects of social media to better their product. Like you said, if there was an owner that was actually interested in OSO and played the social media game, this place would be just as great as it once was. Without a doubt. In the end, no, OSO is not what it once was before the sale. But it's still a cool place to check in and see old friends and talk boats from time to time. I've been on here for nearly 20 years and as long as the site is up, I'll keep coming back. |
Originally Posted by phragle
(Post 4722559)
Citrimag...... look no further, it WILL work...
What happens when you drink 10 oz of Magnesium Citrate? I'm glad you asked... 12:05 pm: It's time. You shotgun a 10 oz bottle like it's a lukewarm PBR and you don't want to be a pansy in front of your older brother's friends. It's suppose to be grape flavored but it's becoming quite clear that whoever led the R&D team that day has never actually tasted anything grape in their life. You are already regretting this decision. 12:06 pm: You deep throat a cupcake like you've been saving it for the apocalypse because let's face it...that time is here. It's going to turn to liquid form before it even clears your throat but you don't care. All is right in the world at this moment. Hold on to that. You're about to enter a very dark period in your life. 12:37 pm: First sign of life. The pressure is growing. You already have 5 lbs of impacted **** in your colon and you basically just drank the "safe for humans" version of Drano. You feel a poop coming on finally. You think it's time. You're wrong. You get a little snake turd as a teaser. Take note...this is the last semi-solid thing you will see leaving your body for the next 24 hours. 12:57 pm: That little science experiment you got cooking is about to reach it's boiling point. Your stomach is angry now. It hates you...you can feel it. You have exactly .3 seconds to make it to the nearest toilet but you can't run... NEVER run! You pray to god there is enough elasticity in your butthole to keep the gates closed 5 more steps as you start to preemptively undo your pants to save valuable time. Almost there. 3...2...1... 12:58 pm: Sweet Mary, mother of God...is this real life? Your cheeks barely hit the seat and all hell breaks loose. The ****/ water mixture you've just created comes out with such force that it actually sprays the back of the toilet bowl at a 45 degree angle thus deflecting it in every direction but down. Is that blood? False alarm. That's just the remnants of a cherry pie you ate at Thanksgiving...when you were 5. The smell is horrid...the sound is frightening. You try to clench whats left of your ******* to soften the blow but it's not working. The whole house just heard your liquid **** fart as it gurgled out of your ass. 1:06 pm- 8:30 pm: Everything's a blur. You have **** out everything you have ever eaten since the day you were born, everything your ancestors have ever eaten since the early 1800's, and your ******* now feels like you have a flaming hot Cheeto and the tears of a thousand Jalapeno seeds stuck in it. You're now curled up in the bathtub ugly crying because you have to remain within arm's reach of the toilet at all times. You have the poop sweats. You meet Jesus. 8:37 pm: Your family will never be able to unsee the things they've seen in the last 8 hours. You're broken. Your *******'s broken. Your spirit's broken. Life as you know it will never be the same. But...tomorrow's a new day. You're going to wake up, throw on the only remaining pair of underwear you have that doesn't have a **** stain on it, and you're going to run up to Target with the last shred of dignity you have left...and buy yourself a new toilet brush. You've earned it. |
Originally Posted by blown
(Post 4722612)
Sure, modern social media isnt for everyone, but you're more and more in the minority as time goes by. OSO is hemorrhaging active users, have you really not noticed the huge decline in regular posts on these pages in the last couple years alone? At the end of the day, media businesses which dont adapt to the reality of the new media landscape will go extinct.
Personally I think there's still a huge value in mediums like this (forum) which socials cant address. A strategy incorporating modern social media would help OSO to retain a strong user base and broaden monetization opportunities. Hey but thats just my stupid opinion lol |
FB is losing ground because it lost its way.... It WAS a cool way to connect with people and find friends you hadnt talked to in many years, keep up with friends that have moved away etc. Now aside from marketplace (fb craigslist but easier) its nothing but a sea of memes, ads and political drival.
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Since we're having another dig at Facebook, I've posted this before but it still makes me smile....
https://cimg3.ibsrv.net/gimg/www.off...5db55d6c39.jpg |
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