Cigarette To Display 515 Sportboat And More In Miami
#21
Registered
The guy from Ohio has built a pair of 42X's (both red, 1100s in the newest one). The guy from Cape Cod (?) got a blue center console but I don't remember if it was new.
Matt seems to do a lot of features on new builds and their owners, I don't remember one about a Cig product since the new owners.
Matt seems to do a lot of features on new builds and their owners, I don't remember one about a Cig product since the new owners.
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Sunny32SSR (01-15-2023)
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#24
Gold Member
Gold Member
C'mon Guys - some of you are commenting before you're reading the article from Matt!
Right there in print - attendees are going to be treated to updates on their apparel line and a family member is going to get us up to speed on they PWC business. I'm not sure what else you could ask for from arguably the most historic/iconic PERFORMANCE Boat brand in the history of the sport.....
"In addition, Cigarette will present recent additions to its official apparel line and will provide updates, according to chief marketing officer Cristina E. Ruiz, on its coming personal watercraft line—including launch dates. And as it did last year, the company will use its massive audio-visual display as a backdrop for its exhibit."
Right there in print - attendees are going to be treated to updates on their apparel line and a family member is going to get us up to speed on they PWC business. I'm not sure what else you could ask for from arguably the most historic/iconic PERFORMANCE Boat brand in the history of the sport.....
"In addition, Cigarette will present recent additions to its official apparel line and will provide updates, according to chief marketing officer Cristina E. Ruiz, on its coming personal watercraft line—including launch dates. And as it did last year, the company will use its massive audio-visual display as a backdrop for its exhibit."
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Sunny32SSR (01-15-2023)
#25
Registered
The guy from Ohio has built a pair of 42X's (both red, 1100s in the newest one). The guy from Cape Cod (?) got a blue center console but I don't remember if it was new.
Matt seems to do a lot of features on new builds and their owners, I don't remember one about a Cig product since the new owners.
Matt seems to do a lot of features on new builds and their owners, I don't remember one about a Cig product since the new owners.
#28
Registered
Must’ve been a tough decision choosing between the Miami Boat Show and New York Fashion Week!
Here’s hoping next year the events coordinate better and they can do both. After all there are only so many massive audio visuals displays
Here’s hoping next year the events coordinate better and they can do both. After all there are only so many massive audio visuals displays
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Sydwayz (02-15-2023)
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techman (02-21-2023)
#30
Correspondent
Correspondent
Thread Starter
But as the guy who covered that segment as part of his beat for Powerboat magazine, I can tell you that Kawasaki, Sea-Doo and Yamaha are entrenched. I can also tell you the PWC market peaked in 1996 with sales—across five or six companies at the time—of approximately 250,000 units. In 2020, according to stats kept by the National Marine Manufacturer's Association, less one third of that was produced and sold.
Translation? It's tough market dominated by three ferocious, well-established competitors. I wish Cigarette well if the current company owners continue in that direction as I don't root for the failure of any boat company, but for what it's worth I see that segment as incredibly tough for a new player, regardless of its go-fast powerboat-building pedigree.
Last edited by Matt Trulio; 02-21-2023 at 01:52 PM.
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