Powerboat P1 TV Expands Viewership
10-31-2008 | 07:07 AM
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Powerboat P1 TV Expands Viewership
EUROSPORT TO SCREEN POWERBOAT P1 ACTION
Powerboat P1 has announced a key partnership with pan-European broadcaster, Eurosport, which will deliver its World Championship series to more than 115 million homes across Europe.
The agreement will see the adrenaline-fuelled highlights from the 2008 and 2009 Grand Prix of the Sea events screened on Eurosport 1, with the first broadcast planned for Tuesday 28 October. Repeat programming will take place on Eurosport 2.
Powerboat P1 Commercial Director, Robert Wicks, said: “We are delighted to have agreed this partnership which will offer Powerboat P1 a significant increase in visibility through Eurosport’s multimedia platform. With coverage in 59 countries, we are going to see a real boost to the profile of the series and believe it will add tremendous value for the teams and their sponsors.”
Eurosport’s Commercial Director for Key Accounts and Partnerships, Patrick Maitrot, said: “This partnership with Powerboat P1 enables Eurosport to complement its existing Motorsports offer by broadcasting one of the most exciting and dynamic sports on water.”
About EUROSPORT GROUP
The Eurosport Group is the leading sports multimedia platform in Europe. Eurosport, the n°1 pan-European TV channel, is transmitted in 20 languages reaching 115 million homes and 240 million viewers across 59 countries. Eurosport HD is the high definition simulcast of Eurosport. Eurosport 2, the new generation sports channel, broadcasts to 32 million households in 11 languages across 46 countries. Eurosport Asia-Pacific, launched in 2006, already reaches 10 countries in the region. Eurosport Network of websites is Europe's n°1 online sports destination, with 7.9 million unique visitors* per month across all 8 websites, including four co-branded sites with Yahoo! (.uk, .it, .de, .es) and dedicated sites in France, Russia, Sweden and China. Eurosportnews provides up-to-date sports news transmitted worldwide. Eurosport Mobile offers Live streaming, WAP & I-Mod services with breaking sports news and results. Eurosport Events is the group's expert division in the organisation, management and promotion of international sporting events.
*comScore May 2008
Powerboat P1 has announced a key partnership with pan-European broadcaster, Eurosport, which will deliver its World Championship series to more than 115 million homes across Europe.
The agreement will see the adrenaline-fuelled highlights from the 2008 and 2009 Grand Prix of the Sea events screened on Eurosport 1, with the first broadcast planned for Tuesday 28 October. Repeat programming will take place on Eurosport 2.
Powerboat P1 Commercial Director, Robert Wicks, said: “We are delighted to have agreed this partnership which will offer Powerboat P1 a significant increase in visibility through Eurosport’s multimedia platform. With coverage in 59 countries, we are going to see a real boost to the profile of the series and believe it will add tremendous value for the teams and their sponsors.”
Eurosport’s Commercial Director for Key Accounts and Partnerships, Patrick Maitrot, said: “This partnership with Powerboat P1 enables Eurosport to complement its existing Motorsports offer by broadcasting one of the most exciting and dynamic sports on water.”
About EUROSPORT GROUP
The Eurosport Group is the leading sports multimedia platform in Europe. Eurosport, the n°1 pan-European TV channel, is transmitted in 20 languages reaching 115 million homes and 240 million viewers across 59 countries. Eurosport HD is the high definition simulcast of Eurosport. Eurosport 2, the new generation sports channel, broadcasts to 32 million households in 11 languages across 46 countries. Eurosport Asia-Pacific, launched in 2006, already reaches 10 countries in the region. Eurosport Network of websites is Europe's n°1 online sports destination, with 7.9 million unique visitors* per month across all 8 websites, including four co-branded sites with Yahoo! (.uk, .it, .de, .es) and dedicated sites in France, Russia, Sweden and China. Eurosportnews provides up-to-date sports news transmitted worldwide. Eurosport Mobile offers Live streaming, WAP & I-Mod services with breaking sports news and results. Eurosport Events is the group's expert division in the organisation, management and promotion of international sporting events.
*comScore May 2008
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