Did anyone else read about Ruiz’s boat being repo’d for a miscommunication with the bank. Article said he wanted to make interest only payments for a period. Has his wealth suddenly grown or is he just another shady south Florida lawyer?

I can hear it now, "is that one of them cigar skis?"

I vote this for at least post of the week.

So as a business, making money is the goal. So maybe Cigarette is looking to do just that. Unless they wish to stay in the high-end market which shows many signs of diminishing, going with PWCs, then they might dilute their brand a bit, but that might make them money and grow their market share. If you look to the car market as a analog, all the super car manufactures are moving to some form of pure E drive, except Ferrari who is committed to the ICE with no plans for a pure electric car, opting instead for a hybrid. But that is kinda the point. Even Ferrari has moved to where the market is pushing them. So maybe Cigarette sees that the super boat market is getting smaller, so they need to expand their market? That would be my guess. Maybe they will focus on high end, big engine, super PWC models only. Think 9 ft of LS powered, 100mph widow maker? At least you'd be able to keep up with most super boats....

Well, Cigarette is not the first to take PWCs to the high-end:
https://airows.com/automotive/a-luxu...peed-of-65-mph

Looks like a beached whale..........

I was once told, if you want to become a Millionaire in the Boat Business, Start with a Billion.

No doubt! And only 65pmh? Seems like with that much HP, it would at least to 75?

they are already making Tractors trying to keep up with Lambo

Does anyone believe they pre sold 125 jet skis?
maybe they did the same scam as ford and Tesla, $100 pre order.