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-   -   Cigarette Jet Ski?! (https://www.offshoreonly.com/forums/general-boating-discussion/372903-cigarette-jet-ski.html)

techman 08-10-2021 12:59 PM

Cigarette Jet Ski?!
 
Cigarette Future Plans

That's quite a product catalog they are planning!


DrFeelgood 08-10-2021 01:07 PM

I can't say I'm excited about the future of the brand...

1MOSES1 08-10-2021 01:15 PM

:hitfan:

personal watercraft…they are kidding right?

creating an exclusive brand doesn’t mean making products that every Tom, dick, and Harry can buy.

maybe if they mess up the brand…the older cigs will become more desirable!!!! Price increase!!!!

thisistank 08-10-2021 01:16 PM

Well, change is good even if not always successful. New vision and perspective is always a good thing. I don't know about a Cigarette Jet Ski, but I do know that the previous two times Cigarette ventured into building yachts (or at a minimum placed their name on a yacht built by someone else) it didn't exactly turn out great and fell by the wayside quickly. Cigarette has great momentum from Skips work, hopefully they don't lose focus being pulled in different directions with new projects to fast. It will be cool to see them get back into racing, though I don't know what class they would run in.

VortechSS 08-10-2021 01:29 PM


Originally Posted by thisistank (Post 4801101)
Well, change is good even if not always successful. New vision and perspective is always a good thing. I don't know about a Cigarette Jet Ski, but I do know that the previous two times Cigarette ventured into building yachts (or at a minimum placed their name on a yacht built by someone else) it didn't exactly turn out great and fell by the wayside quickly. Cigarette has great momentum from Skips work, hopefully they don't lose focus being pulled in different directions with new projects to fast. It will be cool to see them get back into racing, though I don't know what class they would run in.


Ditto.. Love the idea of a return to racing... Don't love the idea of introducing a boat load of new products aimed at the general population, thus muddying the name. KISS principle..

Either way, we're along for the ride!!

Sydwayz 08-10-2021 01:44 PM

I think the PWC is a decent idea. Some of these big PWC are bringing great money, and BTW, many manufacturers are sold out until sometime next year. They are fast, and fun as all get out.
If you have Cigarettes, and a couple of PWC at the end of your dock for fun toys...
...why not a Cigarette branded PWC?

I could see them partnering with Yamaha or Sea-Doo, buying skiis, and totally redoing them aesthetically to match a customer's Cigarette (fleet); and then reselling them. That would be a great first step.

F-2 Speedy 08-10-2021 02:14 PM

closed cooled 525 in a 5 person sled would be cool.......:angry-smiley-038:

ICDEDPPL 08-10-2021 02:22 PM

A Cig wave runnner?
Sign me up., cool idea.

t500hps 08-10-2021 03:01 PM

Oh great.......Sounds like they are going to do for Cigarette what Brunswick did for Bayliner! :poopoo:

Craney 08-10-2021 03:14 PM

Cigarette did a few jet drives in the 20’ years ago, but not the same as a jet ski.

hoodoo 08-10-2021 03:44 PM

I can hear Mark McManus saying c’mon DO IT!

Sydwayz 08-10-2021 04:28 PM


Originally Posted by ICDEDPPL (Post 4801119)
A Cig wave runnner?
Sign me up., cool idea.

You know it's going to cost $78,000 right?

Jupiter Sunsation 08-10-2021 05:13 PM


Originally Posted by Sydwayz (Post 4801133)
You know it's going to cost $78,000 right?


And how many logos will the jetski have? They will probably need billboard sized logos for the 130 ft superyacht!


I've noticed the one guy prefers to refer to himself as a billionaire attorney. That strikes me as odd for 2 reasons, simply because real billionaires would probably shy away from such a label and I've never heard of a billionaire attorney! Sure they might have gotten a billion dollars in total judgments over their career, but those aren't net dollars to the attorneys. Richard Branson was on the Today show yesterday and when the host addressed him and Bezos as the billionaires racing to space, Branson responded by saying he doesn't like that term because he still thinks of himself as a kid with $200 of his mothers money starting a business. Apparently his mom turned in a lost necklace and got a $200 (British pounds) reward and she gave it to him as a loan to start his first venture.


https://www.biglawinvestor.com/richest-lawyers/

Just to show how thin the list of "billionaire attorneys" are this shows 2 and #2 is really Warren Buffet's long time partner, the wealth was not generated from legal proceedings.


I think Skip pointed Cigarette in the right direction with the center consoles, the new owners are going to dilute the brand (like what Harley Davidson did trying to have something for everyone). The other concern they should have............are they building something that their diehard fans can't afford? Their most popular boat in history (TG) is 500K+++ now, sure there are diehard fans on OSO but most likely wouldn't ever buy a new TG at that pricepoint. Where is the 130 foot yacht going to be priced? How many buyers in the world would want that? What's the break even point on R&D alone? Nor-tech built 2 80 footers and that experiment was over. Red boat was cool (like a big Magnum open) but the cabin was sparse and didn't even have a galley (kitchen), blue boat was more of a yacht but at 80 feet they were and oddity.........at 130 it seems a bigger oddity (50 feet bigger!).

With Bud Lorow no longer there, I'd think that is more telling than any article could point out.

F-2 Speedy 08-10-2021 05:20 PM


Originally Posted by Sydwayz (Post 4801133)
You know it's going to cost $78,000 right?

Is that the LipShip edition

ICDEDPPL 08-10-2021 05:43 PM


Originally Posted by Sydwayz (Post 4801133)
You know it's going to cost $78,000 right?

$78k for the lipship edition.
$17k for without the lipship sticker .


EDIT:
​​​​​​​F-2 beat me to it , did not see your post lol

BraceYourself 08-10-2021 05:49 PM

Beginning of the end.
They will muddy up and lose focus of the brand. Starts with the guy that refers to himself as a billionaire lawyer. If he doesn’t know Attorney’s aren’t the most liked people in the world.

hogie roll 08-10-2021 06:41 PM


Originally Posted by Jupiter Sunsation (Post 4801147)
And how many logos will the jetski have? They will probably need billboard sized logos for the 130 ft superyacht!


I've noticed the one guy prefers to refer to himself as a billionaire attorney. That strikes me as odd for 2 reasons, simply because real billionaires would probably shy away from such a label and I've never heard of a billionaire attorney! Sure they might have gotten a billion dollars in total judgments over their career, but those aren't net dollars to the attorneys. Richard Branson was on the Today show yesterday and when the host addressed him and Bezos as the billionaires racing to space, Branson responded by saying he doesn't like that term because he still thinks of himself as a kid with $200 of his mothers money starting a business. Apparently his mom turned in a lost necklace and got a $200 (British pounds) reward and she gave it to him as a loan to start his first venture.


https://www.biglawinvestor.com/richest-lawyers/

Just to show how thin the list of "billionaire attorneys" are this shows 2 and #2 is really Warren Buffet's long time partner, the wealth was not generated from legal proceedings.


I think Skip pointed Cigarette in the right direction with the center consoles, the new owners are going to dilute the brand (like what Harley Davidson did trying to have something for everyone). The other concern they should have............are they building something that their diehard fans can't afford? Their most popular boat in history (TG) is 500K+++ now, sure there are diehard fans on OSO but most likely wouldn't ever buy a new TG at that pricepoint. Where is the 130 foot yacht going to be priced? How many buyers in the world would want that? What's the break even point on R&D alone? Nor-tech built 2 80 footers and that experiment was over. Red boat was cool (like a big Magnum open) but the cabin was sparse and didn't even have a galley (kitchen), blue boat was more of a yacht but at 80 feet they were and oddity.........at 130 it seems a bigger oddity (50 feet bigger!).

With Bud Lorow no longer there, I'd think that is more telling than any article could point out.

Cig will have a much better time selling yachts in the med than Nor-Tech did building the 80s. They have a very strong brand over there.

spending money 08-10-2021 07:44 PM


Originally Posted by VortechSS (Post 4801104)
Ditto.. Love the idea of a return to racing... Don't love the idea of introducing a boat load of new products aimed at the general population, thus muddying the name. KISS principle..

Either way, we're along for the ride!!

the other way to look at this is that customers that would potentially buy the new products, can eventually grow into buying larger, ie: core products.

markets change in every industry. Adapting to those changes is what makes companies successful.



rak rua 08-10-2021 07:44 PM

I don’t think the jet ski can be reinvented. It’s a pretty simple design, been tweaked by many but no huge changes. Customizing the appearance with decals and a new seat won’t make it much different. I admire Cigarette for entering another market and can see Cig fans buying up but will the average PWC buyer pay more for his ski because it’s a Cig? If they build them to the same price point as Yamaha, Sea Doo, Kawasaki etc, they’re just jumping into a mass market with huge competition and plenty of discounting.

The ‘super yacht’ sounds like a one of build for someone with close ties to the company that could be replicated if a keen buyer shows interest. Will it have an enclosed head? 🙂

Not bashing Cigarette at all, great boats, always have been. Introducing CC’s was a big move and a huge success. Just can’t imagine jet skis as the bread and butter of Cigarette Racing Team.

RR

phragle 08-10-2021 08:20 PM

A 500 hp 24 degree jetski??

noli 08-10-2021 08:39 PM

.



the market has already begun for high-end skis


https://robbreport.com/motors/marine...ki-1234629484/






https://cimg6.ibsrv.net/gimg/www.off...63977e2345.png

Jupiter Sunsation 08-10-2021 08:50 PM


Originally Posted by noli (Post 4801179)


Great looking.................the glitches/ the price and the fuel capacity. A 6.2 will surely burn a ton of fuel and that thing won't be able to carry that much (17X5 is huge though)

Wildman_grafix 08-10-2021 08:54 PM

Maybe they can compete with SCARAB like the old days.


https://cimg0.ibsrv.net/gimg/www.off...18a8450a05.png

Jupiter Sunsation 08-10-2021 08:56 PM


Originally Posted by spending money (Post 4801167)
the other way to look at this is that customers that would potentially buy the new products, can eventually grow into buying larger, ie: core products.

markets change in every industry. Adapting to those changes is what makes companies successful.

Good point but you have to notice even huge companies like Mercedes choke when trying to get into the Rolls/Bentley market. A Maybach is great but a Bentley/Rolls is next level. Also brands get into trouble when they try to become mainstream. Mercedes offering low line cars like A class/B class dilutes the brand. Cigarette jet ski..........ummm fail. Imagine Harley Davidson offering a 49cc scooter!

36Tango 08-10-2021 09:03 PM

The cool part is that this is the good ol’ USA where people with an idea can risk their own capital in search of success. I certainly wish them well!!!

Joe 08-10-2021 09:15 PM

I'll take the under......... plenty of money, I would presume Philly (and several other of the folks that know a thing or two about building boats) are solid consultants, and hopefully they'll use them to their advantage.

Regarding the yacht venture....... Skip is well connected, Sportmer is no longer owned by Marcel, and there could be an opportunity there..... or, perhaps the 130'er is simply a marketing tool (and a write-off). You must admit........ it would be cool to have all of your tenders of the same make as the mainship.

These are smart guys....... we'll see if they utilize solid resources and 'expand' the brand vs simply changing it.

* and yes....... a REAL cabin on the larger cc's would be GREAT!!!! So, glad Skip didn't take my 900k offer on the Auroris at the Miami Show. BBird was not happy, and of course Bud just smiled, shook his head. LOL

Griff 08-10-2021 09:57 PM


Originally Posted by BraceYourself (Post 4801155)
Beginning of the end.
They will muddy up and lose focus of the brand. Starts with the guy that refers to himself as a billionaire lawyer. If he doesn’t know Attorney’s aren’t the most liked people in the world.

Yep, its like Ferrari or Lamborghini saying they are going to start build motor coaches and motorcycles.

JaayTeee 08-10-2021 10:22 PM

With as many accidents that PWC’s are involved in, I find it
odd that an Attorney would want to own a PWC company;)

TeamSaris 08-11-2021 11:50 AM

Im glad the new owner is excited. I truly hope they do well. I can tell you as somebody who crawls through all kinds of different boats all day....it's very hard to beat the fit and finish of a Braver era Cigarette. Whatever happens, I hope they don't lose that.

VetteLT193 08-11-2021 01:43 PM


Originally Posted by Griff (Post 4801199)
Yep, its like Ferrari or Lamborghini saying they are going to start build motor coaches and motorcycles.

or it could be like lambo saying they are going to build suv's.... more than half of what they sold last year were suv's but I dont think anyone would have predicted that just a few years ago

Matt Trulio 08-11-2021 02:15 PM

Three quick things to consider:

1. The personal watercraft market peaked a long, long time ago with units sales of more than 200,000 in a single year (I think it was 1998). Since then, it has steadily contracted and is down to three entrenched players—Kawasaki, Yamaha and Sea-Doo.
2. The super yacht market is far more limited and even more competitive than the PWC segment, and the builders are even more entrenched.
3. The offshore racing world does not have a ready fit, at least in the non-bracketed class, for a new Cigarette V-bottom. The current Vee Extreme class has exactly one team regularly competing.

There is nothing wrong with ambition and early plans for companies under new ownership often change, but those are simple realities.

Jupiter Sunsation 08-11-2021 02:21 PM


Originally Posted by VetteLT193 (Post 4801300)
or it could be like lambo saying they are going to build suv's.... more than half of what they sold last year were suv's but I dont think anyone would have predicted that just a few years ago

Bad analogy..........Cig already built their SUV...........it was the center console line! The trend is going towards SUV/CC's and new Cig owners are going into the RV/Scooter market.

I guy I work for has owned Lambos for 25+ years, his last being a new Huracan. When the SUV hit the market he had the first Urus I'd ever seen, now there are over a dozen in town. I asked why, he said it is just as fast as the 2 seater Lamborghinis and he can seat more people/carry stuff like golf clubs so why bother with the low/2 seater?

H20 Toie 08-11-2021 02:37 PM

Well if they build a Yacht you can be sure they have a buyer or buyers before its ever built.
as far as jet skis that should be interesting.

i'm looking forward to the Cigarette Sportchassis :)

Speedracer29 08-11-2021 03:33 PM


Originally Posted by phragle (Post 4801177)
A 500 hp 24 degree jetski??


If you hated lake lice before, just imagine what it’s going to be like when they have a big #1 on the side (and seat, and grips, and windscreen, etc.)


I tremble from the anticipation of hearing/reading the first blowhard owner exclaim the virtue of his brand new Cigarette Intern, and how it’s such a wave crusher and faster than any beak boat he’s run up against.

hoodoo 08-11-2021 05:51 PM

[QUOTE=Jupiter Sunsation;4801305]Bad analogy..........Cig already built their SUV...........it was the center console line! The trend is going towards SUV/CC's and new Cig owners are going into the RV/Scooter market.

Sounds to me like they intend to squeeze an iconic brands heritage for everything it’s worth.



Interceptor 08-11-2021 05:55 PM

Maybe they should start with some logo tee shirts.

thisistank 08-11-2021 06:44 PM


Originally Posted by Interceptor (Post 4801334)
Maybe they should start with some logo tee shirts.

You know, it's funny you say that, the website is sold out of nearly all clothing.

xlint89 08-11-2021 08:14 PM


Originally Posted by Speedracer29 (Post 4801311)
If you hated lake lice before, just imagine what it’s going to be like when they have a big #1 on the side (and seat, and grips, and windscreen, etc.)


I tremble from the anticipation of hearing/reading the first blowhard owner exclaim the virtue of his brand new Cigarette Intern, and how it’s such a wave crusher and faster than any beak boat he’s run up against.

Too late. They may need to use #2.

https://cimg0.ibsrv.net/gimg/www.off...2b8cef9f98.jpg

Speedracer29 08-11-2021 08:20 PM


Originally Posted by xlint89 (Post 4801359)




Quoted for preservation to belay the pending copyright infringement suit you’ll undoubtedly face from the billionaire lawyer in charge. :angry-smiley-044:

DrFeelgood 08-11-2021 08:54 PM

[QUOTE=hoodoo;4801330]

Originally Posted by Jupiter Sunsation (Post 4801305)
Bad analogy..........Cig already built their SUV...........it was the center console line! The trend is going towards SUV/CC's and new Cig owners are going into the RV/Scooter market.

Sounds to me like they intend to squeeze an iconic brands heritage for everything it’s worth.

Sounds so familiar but I just can't place it....


https://cimg4.ibsrv.net/gimg/www.off...1360b60de8.jpg


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