Velocity Acquires Checkmate
#11
Registered

Joined: Jun 2005
Posts: 11,904
Likes: 1,143
WHY? I don't see why Velocity would do this... the Checkmates are totally different boat, different bottom, different entry and more... they don't fit into the line up that Velocity currently has, and I believe Velocity needs to "focus" on what they have now before promoting another brand - but then, Scott knows best.
This wasn't a billion dollar decision. They bought the name/molds from the guy in NC that bought them from Hustler a few years prior. This could have been a 100K deal (or less).
It gives them a name brand for the small sport boat single engine market that they already compete in.
Me: I like the Checkmate 24 open bow better than the 23 SC or 22 Punisher. I think it just gives the customer more product to choose from.



