Without all the brand angst and interpersonal battles, can we discuss the new product teasers from Cigarette at MIBS? Someone in the other thread said they showed glimpses of the new yacht and PWC's. Despite all of the mixed feelings about the new owners and branding strategy, etc., I'm still really curious to see or hear about what's coming. Did anyone get any pics of the new designs or a good look that they'd care to describe?

No wasted time or funding on PWC graphic design

I hear they're going to be expanding their reach into the youth market.

You're about 30 stickers short on that boat

People love the rand but a little logo over kill ?

Cig said they are going to build the waverunner in house. It’s going to be gas electric. They are $37,000 and should be done in 2 years. As of Friday morning they had 45 $2500 deposits.

This is a joke right?

while I don’t agree with the approach for cigarette to bring pwc’s to market (think it cheapens the brand)…there is undoubtingly a market for them.

think of the many yacht owners with jet ski’s for instance. which now that I think of it…many yachts have low end spark sea doo’s and old Yamahas. Nevertheless there is a market.

cigarette isn’t looking to sell tens of thousands of them..they don’t need too.

the most interesting thing for me would be what do they plan to use for an engine/power train. Are they partnering with someone for a one off design. Or are they re-purposing a Yamaha/rotax engine. If it’s the latter…I think the interest level would be low.

would be cool to see concept art and specs…

An electric jetski is....... Well I shocked the hell out of myself jumpstarting a jetski in salt water, and that was a little 12v battery. Knowing the abuse jetskis take and how we used to break stuff and knock stuff loose all the time... no thank you.